Luiza Gusmão, Customer Vice President of Cover Genius, recently sat down with Insurance Business to share her journey from leveraging her engineering background to transitioning into the insurtech industry. 

Luiza’s background in industrial engineering and design thinking are utilized to develop products and systems that meet global demands while simultaneously developing these products to be customer-centred. Her ‘kaizen’ mindset as she describes “one that is focussed on constant improvement – has also helped, as our systems and operations are designed to change and adapt to the market demands and regulatory landscape.”

As Luiza explains “the insurance industry has a low carbon footprint. Insurance is a pretty traditional industry, and legacy insurers have really failed to keep up with the accelerated digital transformation or to meet the needs of today’s customers. Working in an insurtech would enable you to challenge the status quo in everything you do. There is so much room for innovation and digitalization.”

Read Luiza’s full interview with Insurance Business. 

Ranked as the #1 fastest-growing company in APAC by the Financial Times, Cover Genius is the embedded insurance company that protects the global customers of the world’s largest digital companies including Booking Holdings, Intuit, eBay and Shopee.